Fields of Expertise
Dr. Behboudi's fields of expertise include:
- Strategic Management & Planning
- Enterprise Resource Planning
- Manufacturing Requirements Planning
- Project Management
- Strategic Financial Planning
- Profit Systems; Planning, Implementation and Management
- Strategic Marketing
- Tactical Marketing
- Branding; Identity, platform, personality, promise, performance, and communications
- Brand Equity Management
- Strategic Brand Management
- Integrated Brand & Marketing Communications
- Advertisement Management & Planning
- Media Planning & Buying
- Advertising Campaigns Planning and Monitoring
- Competition Analysis
- Market Research & Analysis
- Marketing Research & Analysis
- Customer Behavior Research
- Strategic Business Management & Planning
- Business Development
- Human Resource Management
- Logistics and Supply Chain Planning & Management
- Strategic Development
- B2B Marketing
- Customer Relationship Management (CRM)
- Loyalty Marketing
- Social Marketing
- Product Development
- Internet Marketing
- International Marketing
- Statistical Data Analysis